Deerfield Beach, Fla.—Raskin Industries has hired Jenna Rehberg as marketing coordinator. Her official start date was June 1.
Rehberg joins Raskin after spending several years in trade publishing. She gained expertise in the flooring industry during her time at Floor Covering News and most recently worked with A+D professionals as managing editor of interiors+sources magazine.
“I’m excited to move to a role that isn’t behind the scenes,” Rehberg said. “I’ve watched Raskin evolve and flourish since I started at Floor Covering News and I am overjoyed to be joining a successful, forward-thinking company with great people.”
Rehberg will help the Raskin team seamlessly integrate new products into the marketplace while assisting with the representation and exposure of existing offerings in addition to providing support for the Raskin and To Market sales teams.
“Jenna will help push forward our brand recognition with a thoughtful branding strategy,” said Michael Raskin, founder and CEO of Raskin Industries. “We have a great story to tell at Raskin and what impressed me most about Jenna is her ability to connect with our vision and appreciate our marketing style for both Raskin-owned companies: Raskin Industries and To Market.”
Philip Wexler, president and CEO of To Market Global, added, “Having Jenna join our marketing team and supporting our salespeople will be very beneficial in the promotion of our great collection of product groups including OzoGrip, Urban Collections, OzoTEC, Atmosphere Recycled Rubber Flooring and Unicork brands. She will assist in promoting these brands with new and exciting marketing tools that will enhance the visibility of all our coordinated styles, textures and colors.”
Rehberg will be working from her home in Virginia but will travel with the Raskin and To Market sales teams to share product knowledge and help educate distributors, product specifiers and end users on the brands and product catalogs.
NeoCon attendees can stop by booth 7-10098 to see the latest from both names and to meet the newest addition to the team.
Link to article on Floor Covering News